The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell

The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell

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The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell
view post Geraldine Bailey
What’s Your Website’s ROI? Written to help marketers―from the Fortune 1000 to small business owners and solopreneurs―turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, […]
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What’s Your Website’s ROI?

Written to help marketers―from the Fortune 1000 to small business owners and solopreneurs―turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, opt-ins, and sales.

Whether you are marketing an online-based business, brick-and-mortar store, or a hybrid business, Bly will teach you how to: Integrate a digital marketing plan with traditional marketing outreach efforts Maximize open rates, click-through rates, conversions, and sales Avoid the most common internet marketing mistakes that cause people to fail online Build a large and responsive opt-in email list Master Google AdWords, Facebook Advertising, and other traffic-generating tactics Drive quality leads to your online and offline storefronts Produce brand awareness and generate leads with Snapchat, Instagram, Periscope, Pinterest, and other social media platforms Design hub sites, landing pages, and “squeeze pages” guaranteed to bring in leads Plus, Bly shares tested direct response methods that can increase your online revenues by 50, 100, and even 200 percent along with an extensive resource section to give your website a competitive edge.

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Marketing: An Introduction, Student Value Edition (13th Edition)

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Marketing: An Introduction, Student Value Edition (13th Edition)
view post Julie Martinez
NOTE: Access Code is NOT INCLUDED NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of Pearson’s MyLab & Mastering products exist for each title, and registrations are not transferable. To register for and use Pearson’s MyLab & Mastering products, you may also need a Course ID, which […]
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Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online

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Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online
view post Support Staff
Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and […]
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Marketing to Gen Z: The Rules for Reaching This Vast–and Very Different–Generation of Influencers

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Marketing to Gen Z: The Rules for Reaching This Vast–and Very Different–Generation of Influencers
view post Wilma Rivera
Today’s teens are a force to be reckoned with. Businesses focused on Millennials . . . beware! Their successors are right around the corner–promising bigger challenges, but much greater opportunities. Drawn from original quantitative research and interviews, Marketing to Gen Z paints a fascinating portrait of the newest buyers now entering the scene. Having internalized […]
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Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition

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Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
view post Walter Mudge
As a small-business owner or solopreneur, you wear many hats–perhaps the most important of which is marketer. But these days, with so many new ways to reach customers and clients — and only so much time in the day — it’s hard to know where to start. Should you be using social media? Email? Blogs? Video? SEO? Small […]
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10x Marketing Formula: Your Blueprint for Creating ‘Competition-Free Content’ That Stands Out and Gets Results
view post Support Staff
The dream of content marketing is that it’s going to be a magical funnel that drips money into your bank account. Its lure is that it will create an inbound sales machine. But what should you do when it doesn’t work like that? Or even at all? That’s the question this book is here to […]
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Freakishly Effective Social Media for Network Marketing: How to Stop Wasting Your Time on Things That Don’t Work and Start Doing What Does!

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Freakishly Effective Social Media for Network Marketing: How to Stop Wasting Your Time on Things That Don’t Work and Start Doing What Does!
view post Walter Mudge
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Instagram Marketing: Social Media Marketing Guide: How to Gain More Followers With Step-by-Step Strategies and Life-Hacks

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Instagram Marketing: Social Media Marketing Guide: How to Gain More Followers With Step-by-Step Strategies and Life-Hacks
view post Norma Ponce
100% Tested in real cases and proven ways to gain more Instagram Followers, increase engagement of your content and turn Instagram into a source of income Some of the most effective, intensive, and mathematically verified strategies to simply grow your Instagram blog. In Instagram Marketing, you’ll get all that and more. I’ve conducted more than […]
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Marketing: The Basics

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Marketing: The Basics
view post Walter Mudge
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Go for No! for Network Marketing

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Go for No! for Network Marketing
view post Wilma Rivera
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The Marketing Strategies Book: 101 Awesome Marketing Strategies You Can Use To Grow Your Business

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The Marketing Strategies Book: 101 Awesome Marketing Strategies You Can Use To Grow Your Business
view post Julie Martinez
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The Book on Account Based Marketing: Practical tips for exponential revenue growth

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The Book on Account Based Marketing: Practical tips for exponential revenue growth
view post Walter Mudge
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Social Media Marketing All-in-One For Dummies (For Dummies (Business & Personal Finance))

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Social Media Marketing All-in-One For Dummies (For Dummies (Business & Personal Finance))
view post Geraldine Bailey
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Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative

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Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative
view post Wilma Rivera
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Marketing Management

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Marketing Management
view post Geraldine Bailey
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International Marketing (Irwin Marketing)
view post Geraldine Bailey
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Advertising and Promotion: An Integrated Marketing Communications Perspective, 10th Edition

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Advertising and Promotion: An Integrated Marketing Communications Perspective, 10th Edition
view post Support Staff
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Marketing 2014

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Marketing 2014
view post Norma Ponce
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Duct Tape Marketing Revised and Updated: The World’s Most Practical Small Business Marketing Guide

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Duct Tape Marketing Revised and Updated: The World’s Most Practical Small Business Marketing Guide
view post Wilma Rivera
Is Your Marketing as Simple, Effective, and Affordable as Duct Tape?Let’s face it, as a small business owner, you are really in the business of marketing.  The problem for most small business owners is that they suffer from “marketing idea of the week” syndrome instead of implementing a systematic approach to the problem of small […]
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A Preface to Marketing Management
view post Michael Weaver
Preface to Marketing Management, 14e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure understanding. By offering an engaging, clear, and conceptually sound text, this book […]
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Principles of Marketing Engineering and Analytics
view post Geraldine Bailey
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500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!

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500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More!
view post Wilma Rivera
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Social Media Marketing Workbook: 2018 Edition – How to Use Social Media for Business

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Social Media Marketing Workbook: 2018 Edition – How to Use Social Media for Business
view post Walter Mudge
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Marketing: An Introduction (12th Edition) by Armstrong, Gary, Kotler, Philip (2014) Paperback

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Marketing: An Introduction (12th Edition) by Armstrong, Gary, Kotler, Philip (2014) Paperback
view post Norma Ponce
Marketing: An Introduction by Armstrong, Gary, Kotler, Philip [Prentice Hall, 2014] ( Paperback ) 12th edition [Paperback]
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Marketing: Real People, Real Choices Plus MyLab Marketing with Pearson eText — Access Card Package (9th Edition)

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Marketing: Real People, Real Choices Plus MyLab Marketing with Pearson eText — Access Card Package (9th Edition)
view post Julie Martinez
NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of MyLab™ and Mastering™ platforms exist for each title, and registrations are not transferable. To register for and use MyLab or Mastering platforms, you may also need a Course ID, which your instructor will provide.   Used books, rentals, and […]
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Marketing: An Introduction (11th Edition)
view post Michael Weaver
@font-face { : “Times New Roman”; }@font-face { : “Verdana”; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; : 12pt; : Courier; }table.MsoNormalTable { : 10pt; : “Times New Roman”; }div.Section1 { page: Section1; } This best-selling, brief text introduces marketing through the lens of creating value for customers.   With engaging real-world examples and […]
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view post Wilma Rivera
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